Editor Demo: How to Automate Your Newsroom with AI (Full Feature Walkthrough)

Getting Started with Editor — Full Demo & Feature Overview

Watch the full demo video:

In this video, we showcase how Editor helps newsrooms like Politora become 10x more productive — from ingesting feeds to publishing articles and social posts with AI.

What Is Editor?

Editor is an AI-powered newsroom automation platform that allows you to reproduce, rewrite, and publish news articles and social media content in seconds.
In this article, we’ll walk through the full demo — covering Feeds, Drafts, Agents (Text & Media), and customization options that make Editor the most flexible AI assistant for journalists and content creators.

Feeds — Organize and Follow News Sources

Your Feeds are the backbone of your newsroom inside Editor.

On the Home page, you’ll find all your news sources organized in folders — usually by teams or topics (e.g., World News, Sports, Politics).

Key Features:

• Organized Folders: Group sources by editorial teams or themes.

• Article Summaries: View summaries for each article directly in the app.

• Original Source Access: Open the original article or URL in one click.

• Add New Sources Easily:

  1. Click Add → Feeds

  2. Paste the RSS or website URL

  3. Click Follow
     The source will appear at the bottom of your folder list — you can drag and drop it into any folder.

Example: At Politora, the “BBC World” folder displays all articles from the BBC World section, with quick access to summaries and URLs.

Drafts — Generate Articles and Social Content Instantly

Once you’ve found a story you’d like to reproduce, simply click “Draft.”

You’ll be asked to choose one of your agents (e.g., “English Reproduce Agent”).
The agent will start generating drafts for you automatically.

What You Get:

• Multiple versions of your article (short, medium, long)

• Title and Meta Description suggestions (SEO-ready)

• Instagram Caption options

Example Workflow:

1. Select your favorite version — e.g., Medium Length Version

2. Copy and paste the text directly into your CMS (e.g., WordPress)

3. Choose a title and description from the generated suggestions

4. Add your tags, categories, and publish

If you’ve also used an Image Agent, your corresponding image will be ready for download and upload to your article.

Bonus: Social Media Posting

Once your article is published, you can instantly generate matching social media visuals and captions.

• Download your image from your Media Agent

• Copy your preferred caption from your Text Agent

• Post directly to Instagram, X, or any platform

Text Agents — Customize How Editor Writes

The heart of Editor lies in its Agents system — where you define how Editor writes or designs content.

You can access all your agents from the Agents tab.

Types of Agents:

• Text Agents: Generate text outputs (articles, captions, summaries)

• Media Agents: Generate images or visual posts

Editing a Text Agent:

For example, the English Reproduce Agent used earlier can be fully customized:

• Modify its prompt (the instructions Editor uses to generate text)

• Add examples of your writing style

• Include specific tone or structure preferences (e.g., “write like Reuters,” “use 200 words,” “add a quote section,” etc.)

Creating a New Text Agent:

1. Click Add Agent → Text Agent

2. Give it a name (e.g., “Spanish Reproduce”)

3. Press Create

4. Rename the automatically created prompt to Article

5. Edit the prompt — for example:
   “Write a short Spanish news article summarizing the following content: [ARTICLE].”

Important: Always include the [ARTICLE] placeholder at the end of your prompt — this is replaced by the actual source article during generation.

Smart Edit Prompts

If your article isn’t perfect, use Smart Edit Prompt to refine results:

• Click Edit Prompt

• Adjust the instructions (e.g., “limit to 200 words” or “make it more engaging”)

• Press Rerun

When you’re happy with the result, click Save.
Your agent is now updated and ready for reuse in future drafts.

Media Agents — Create Branded Visuals Automatically

Media Agents are one of Editor’s most powerful tools.
They allow you to create automated, on-brand visuals for articles and social media posts — like Instagram Stories, X banners, or YouTube thumbnails.

Creating a Media Agent

1. Go to Agents → Add Media Agent

2. Choose from an existing template or create one from scratch

Example: Creating an Instagram Story Template

Let’s build one step by step:

• Add a background image

• Add a mask or overlay to make text pop

• Add your main copy (headline or quote)

• Add your logo at the top and mark it as Static (so it doesn’t change across drafts)

When you save your template:

• Your Media Agent is created

• Prompts are automatically generated based on your input fields

For example, the “Main Copy” field will have a prompt like
“Write a 250-character headline that summarizes the story and attracts attention.”

Rename your new agent (e.g., insta_story) and you’re ready to generate visuals.

Editing and Iterating on Visuals

Once your media draft is generated:

• You can adjust element positions (move text, resize, realign logos)

• You can edit prompts to refine tone or style (e.g., “make it more colorful,” “add emojis”)

• You can rerun the agent to apply updated prompts

All changes are applied across future drafts, keeping your visuals consistent and brand-aligned.

Why Newsrooms Love Editor

• 10x faster content creation: From article to story in seconds

• Fully customizable agents: Adapt to your newsroom’s tone and workflow

• Prompt iteration engine: Improve your writing logic continuously

• Media + text synergy: Combine visuals and copy seamlessly

• Multilingual capability: Create agents in any language

• Instant social media readiness: Publish everywhere, instantly

Try Editor for Free

Start automating your newsroom today — visit editor.to
Create your first Text and Media Agents and see how Editor helps you write, design, and publish smarter.