If you see a story you like in your Feed, you can instantly turn it into an on-brand Instagram Story — fully aligned with your visual identity and template system.
That is exactly what Media Agents are built for.
A Media Agent is powered by a template (e.g. header + subheader + image). When you draft with that agent, it automatically generates content for each layer and populates your template in seconds.
You can either:
Use one of our pre-made templates, or
Create your own custom template (recommended for brand consistency)
How Do I Create a Custom Template Agent?
You can edit a Media Agent’s template from two places:
Go to the agent and click Edit Media (top-right)
Open any draft created by that agent and click Edit or Edit Media
You cannot delete or rename existing text/image layers
→ These layers are directly tied to the prompts that generate your content
→ If you want to remove them, simply hide them OR start a new template
If you add a new text or image layer, a new prompt will automatically be created
→ That prompt will generate content for that new layer on every draft
If you want a layer to never change across drafts:
Include the word “static” in its layer name
Example:
image → dynamic (prompt-generated each time)
static image → fixed, never changes
